Wild Turkey Longbranch is made with eight year old Wild Turkey Bourbon at 86 proof (43% ABV). First glance tells the trained eye that this wheat-colored bourbon is not the richer, deep amber that fans of the 101 proof associate with the brand. As opposed to being yet another bourbon aimed at those new to the market, or those who prefer a low proof, Wild Turkey has created a drink that will appeal to those who reside in between. As a result, Longbranch has an allure to a wide range of bourbon drinkers. Flavor

Longbranch is an excellent gateway to greater things in the world of bourbon. Hopefully, this step is just one of the first taken by the industry in the journey toward more collaboration and creativity. The bourbon market needs more collaborations like the one between Russell and McConaughey to stir up and move purists. You’ve been an important part of the extended Wild Turkey family, so please join me in congratulating Mimmy and dad on their incredible journey to 101 years @WildTurkey. Nose: Deeply oaky and with more smoke than commonly found in bourbon. It has aromas of charred corn, drippy oak resin, horehound candy, and Moxie. There’s also something vegetal, perhaps tobacco leaf. Potent.

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Wild Turkey Longbranch is the latest collaboration to come from the multi-year partnership with the Academy Award® winning actor. McConaughey, who has served as the brand’s creative director since 2016, has worked behind the camera and in front of it in television commercials to reintroduce the world to Wild Turkey, and this new bourbon is a natural evolution of the partnership. The name is inspired by the friends that form the longest branches of our family trees. The aroma is sweeter and less oak driven than things like Wild Turkey 101 or any of the Russell’s releases and the palate follows suite with an even denser sweetness than the aroma. There’s also more char and something that almost resembles smoke in that spot between the sip and the finish. It’s missing that signature bite and in some ways it reminds me of the Old Ripy. Regardless, it’s a delightful interesting whiskey and I don’t see this bottle lasting long. The biggest change in the bourbon category over the past few years has been the “appetite for knowledge,” according to Combs.

To create Longbranch’s signature flavor, McConaughey and Russell spent countless hours sharing notes, then, after two years of testing, perfected a proprietary process that combines two separate charcoal filtration methods to give Longbranch a smooth and full finish. The first of the filtration process uses charcoal made from American White Oak and the second uses charcoal made from Texas Mesquite wood, giving the bourbon notes of smoky sweetness. Concocting this unique spirit took two years of note swapping and testing to create the process that results in allowing Longbranch to fork into its own bough in the Wild Turkey family tree. Two filtration processes are used, starting with charcoal from American White Oak and finishing with charcoal from Texas mesquite wood which gives the bourbon a hint of smoke. All signs point to this being a dream partnership, too. Wild Turkey was ahead of its competition during the pandemic. This was a time in which many people were seeing to add to their at-home liquor collection. On their next hunting trip, Mr. Nicholls’ friends requested that he bring his ‘wild turkey whiskey’ along with him, and just like that, a brand was established. In the beginning, the whiskey was made and sold under the Austin Nicholls Co. label, while Wild Turkey was imported from several distilleries, including Ripy Brother’s Distillery.Even after the contents within the bottle are gone, you’ll want to keep this cool looking container around. You might even be able to use it as a decanter if you happen to break a bottle or the cork breaks at some point in time. The spot was developed through a series of virtual brainstorm sessions, per the press release, and shot with minimal equipment in a remote location. “The challenge to do more with less only proved to unleash the team’s ingenuity, and in authentic Longbranch fashion, sparked even more passion and imagination.” Small batch bourbon is a big opportunity WILD TURKEY LONGBRANCH PRESS RELEASE MATTHEW MCCONAUGHEY teams with bourbon hall of famer to LAUNCh New WILD TURKEY® LONGBRANCH™ That doesn’t mean the use of charcoal didn’t make a difference to the Longbranch product. It makes the finished product enjoyable, improves the overall taste, doesn’t carry any burn, and doesn’t add any flavor. It polishes up the finished result quite nicely. Collaboration When I tasted 2002 for the first time, I knew I couldn’t mess with it. It was exactly what I had envisioned, and I wanted Bourbon connoisseurs and collectors to experience the liquid in all its glory,??? said Master Distiller Eddie Russell. “The sweet spot for our Bourbon is normally eight-to-12 years, but every now and then you find a barrel that defies expectations.???